<span data-metadata=""><span data-buffer="">I’m a curious, passionate, and experimental designer specializing in design systems, user-centered design, accessibility, and complex problem solving.

In my current role at Citi Bank, I am a proud member of the Design System Team, where I’ve played a pivotal role in developing 13 responsive components using Figma, resulting in substantial cost savings of $45 million. My contributions extend to designing the dispute flow for the Merchant Installment Loan, achieving an impressive 30% reduction in dispute calls. Additionally, I led the design efforts for the Certificate of Deposit (CD) across various platforms, with a notable 27% of users enrolling in CD during the first quarter of 2023. In the preceding year, I spearheaded the creation of a Virtual Account Number flow, successfully mitigating fraud transactions and saving an average of $32 million monthly. My commitment to innovative design solutions and measurable impact defines my journey in enhancing user experiences within the financial technology landscape at Citi Bank.

Prior to this, I was a UX Designer at Endive Infotech where I managed branding, design system, producing informational architectures, user journey maps and flows, wireframes & high fidelity pixel-perfect designs for mobile & web. I also participated in digital marketing campaigns for 3 clients ranging from local businesses to national.

I bring a wealth of experience in crafting user-centric digital experiences through proficiency in Design Systems, User Research, Usability Testing, and Accessibility Guidelines. Having championed visual consistency through robust design systems, conducted user research to inform strategic decisions, executed usability tests for iterative improvements, and upheld inclusive design principles through adherence to accessibility guidelines, my skill set ensures the creation of intuitive and universally accessible products. My commitment lies in bridging the gap between design and user needs to deliver impactful, well-rounded digital solutions.

When I am not at my desk solving user problems, you will find me playing tennis, pickleball, cricket, at gym, or doing some crazy adventure activity.

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My journey in numbers

I’ve had the unique opoortunity to make an impact in different ways.

Cost Savings and Revenue Generation
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High Priority Projects
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Reusable Components
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Years of Design Experience
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Years of Project Coordination Experience
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Mentor-Approved Awesomeness:

Their Idea, Not Mine! 😉

In the time that Altaz was on the Citi Design System team, he has gone above and beyond my expectations.

When joining the team, he was immediately a quick study on the wealth of new cross-functional processes as well as design system information we worked with. He also took it upon himself to identify and develop additional technical skills, on top of already being a high-level Figma user, with which he successfully took ownership of and completed one of our most complex component design projects.

If given the opportunity to work with Altaz again, I know that he is someone I can trust to always deliver high-quality work. His drive to master new skills and succeed in new environments combined with his incredible problem solving ability and technical skill make him a valuable asset to any design team.

Amy Huang

Creative Director, Citi Design System

I’ve had the pleasure of working closely with Altaz on dozens of projects during our time together at Citi. His ability to conceptualize and create innovative and user-centric designs never fails to amaze me. Altaz truly exemplifies what it means to have real empathy for the user, and it shows in everything he does.

From quick, one-off updates to major, year-long initiatives that touch millions of customers, Altaz never waivers in his commitment to the user experience. He factors in every step of the journey, asking all of the right questions along the way to ensure a seamless series of touchpoints that feel natural and intuitive in the end product.

As a UX copywriter, I couldn’t have asked for a more collaborative partner. Altaz is a proficient communicator and an extremely dedicated team player. Even with the tightest of deadlines and heavy workloads, he produces exceptionally high-quality work time and again. Our team was made better every day Altaz was a part of it, and I can honestly say that I envy his next one.

Kara Alyce Peters

Senior UX Copywriter, Citi Service Design

I’m a product manager at Citi who partnered with Altaz to create a high profile feature for millions of users.

From the beginning of our project it was evident Altaz had a strong design sense. When I presented a use case he would focus on underlying user needs to design a possible solution. He would proactively create several versions for us to review and iterate on until we reached our goals. He was also consistently met project deadlines, provided feedback, and actively participating in meetings.

Altaz would be a great designer to any organization who is seeking a creative, talented, hard working designer.

Joshua Grassauer

Product Owner/Stakeholder, Citi

Altaz a talented designer with skills the reach beyond just design as he’s always looking for ways to push the boundaries of how can one make a product better. He always had a great attitude, & posses all the skillsets that you would want in a highly productive team member.

Kamola Fayzullaeva

Product Design Lead, Roomster

Altaz has worked on several projects with our company. The qualities I like about him are that he is a team player, always with a positive attitude and a big smile. He never gives up and many times he had pushed himself to complete the task to meet the deadline. He loves what he does and that’s what I admire about him.

Amin Satani

Manager, Endive infotech

Altaz was one of the most conscientious, consistently focused, and productive employees in my group. His work profile required him to stretch above and beyond the call of duty frequently and he did so with a sense of ownership. There were occasions when he was asked to complete his weekly target in a single day and he has managed the same on multiple occasions. I have no hesitation in recommending Altaz as a committed, skilled, and productive employee who is bound for a bright future.

<span data-metadata=""><span data-buffer="">Avneesh Prashar

Operations Manager, TCS

My approach to helping you
reach your business goals

Research & Understand

Learn about the problem & understand the possible solutions.

Sketch & Wireframe

Sketch out the product to align the user needs.

Design & Prototype

Decide the designs and convert into a prototype.

Test & Developement

Launching the application to the market

Awards

Academic Excellence Award

Touro GST: Instructional Technology
New York, NY
May 2021

The Synthesizer

Touro GST: UX/UI Design Showcase
New York, NY
May 2019

Academic Excellence Scholarship

Touro College Graduate School of Technology
New York, NY
January 2018 - December 2018

Employee of the Month

Tata Consultancy Services
Mumbai, India
March 2012 - December 2012

Get a Sneak Peek of what do I
outside of work